Dan Burn-Forti partners with the Leo Burnett to deliver this hilarious Mcdonald’s Campaign. Launched just in time for the 2026 New Year’s haze, McDonald’s UK’s ‘Proof of Delivery’ turns those awkward, unfiltered doorstep photos into a memorable campaign hook. Seemingly snapped by delivery drivers as evidence, the ads are an unfiltered celebration of real-life ‘mornings after’. The OOH ads feature bleary-eyed, pyjama-clad customers mid-yawn or squint, clutching their McMuffins. Great work Leo’s and Dan!