Tom van Schelven

Tom is a London-based photographer and director known for high-energy, people-first image-making.

www.van-schelven.com  |  @tomvanschelven

Tom came up assisting rather than through formal study, shaping a hands-on approach grounded in experience. That foundation informs an instinctive, human-centred way of working that runs through everything he does. His work feels immediate and immersive, full of movement and grounded in real moments rather than constructed ones. He prioritises emotion, spontaneity and atmosphere, creating imagery that feels alive rather than overly staged.

There’s a looseness to how Tom works that allows personality to come through, often paired with an offbeat, colour-drenched sensibility that gives the work its edge. The result is imagery that feels honest and kinetic.This same energy runs through his personal work. Projects such as In Flight, his series photographing acrobats in South Africa, alongside Free Fall, developed in the wake of the pandemic, explores movement, risk and moments of losing control.
Across both, he focuses on what happens just outside the expected peak, where tension, instinct and personality surface most clearly.

On set, he builds momentum. It’s collaborative, fast-paced and intuitive, a space where people feel at ease and ideas evolve naturally. This energy underpins both his still and moving-image work, making him a sought-after collaborator for brands looking for something with real presence and personality.
That same approach is reflected in his extensive client list.

Selected clients include: Airbnb, Absolut, American Express, Antler, British Airways, Coca-Cola, Channel 4, Desperados, Diageo, ESPN, Guinness, Google, Magnum Ice Cream, Meta, Molton Brown, Monkey Shoulder, Netflix, Nike, NatWest, PlayStation, Puma, Samsung, Smirnoff, Sony, TikTok, Transport for London, TUI, Virgin, Wrangler, Wrigley’s, YouTube.