Tom directs and photographs Nike’s United Pack APLA campaign.
Since late 2022, Tom has photographed and directed four major campaigns for Nike Football. In this most recent iteration, he shot United Pack APLA, featuring pro footballers Bunny Shaw, Hayley Raso, and Risa Shimizu in performance apparel in studio.
“We also shot the athletes with models in non-performance apparel on the outskirts of Manchester (on the only day with blue skys!) It was unusual but fun to shoot such different visuals on the same day, as they needed such different skillsets—but it’s always good to be kept on my toes!”