Brilliant work by the Wade Brothers for this Reebok campaign ‘Reethym of Lite’. The Wades shot both still and moving image with Reeboks UK ambassadors Labyrinth and Bluey. Working alongside M&C Saatchi the guys to collaborated to launch a press campaign for the Brand. The Wade’s vibrant compositions often depict subjects in a kind of suspended animation; Utilising an idiosyncratic aesthetic that synthesises elements of surrealism, fantasy, and wide-ranging influences, The Wades always attempts to distill big ideas into tightly honed concepts. Bravo

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